Amazon has initiated further layoffs within its Selling Partner Services division in India, adding to the approximately 30,000 global job cuts since late 2025. This move aligns with the company's intensified focus on efficiency and AI-driven automation under CEO Andy Jassy.
- New job cuts target Selling Partner Services in India.
- Amazon boosts AI applications to improve operational efficiency.
- Tech sector layoffs accelerate globally with similar AI-driven trends.
What happened
Amazon has announced additional layoffs affecting its Selling Partner Services team in India, which supports millions of third-party merchants on its marketplace by managing onboarding, logistics, and account support. Although the exact number of job cuts remains undisclosed, the company described this as a relatively small reduction following a recent efficiency review.
These layoffs add to Amazon’s broader workforce reductions, which began in October 2025 and have totaled about 30,000 roles globally, including 16,000 in January. The company had previously pointed to pandemic-era overexpansion as a cause, but continued cuts indicate ongoing adjustments in staffing levels across divisions.
Why it matters
Amazon’s move signals the company’s deepening commitment to cost efficiency and operational restructuring, particularly as it integrates artificial intelligence across its retail and logistics operations. CEO Andy Jassy has emphasized using AI to automate routine tasks and optimize workflows, which has raised employee concerns about potential further job reductions.
This development mirrors a wider trend within the tech sector, where numerous companies including LinkedIn and Cisco are cutting staff as they pivot to AI-driven growth strategies. Industry-wide, over 108,000 tech jobs have been cut in 2026 up to May, reflecting a period of significant transformation and workforce realignment.
What to watch next
Stakeholders should monitor how Amazon balances its AI investments with workforce management, especially within India’s critical Selling Partner Services segment. The impact on merchant support services and seller experience may also come under scrutiny as automation increases.
Additionally, ongoing tech sector layoffs globally suggest continued volatility ahead. Observers will watch for further announcements from Amazon and other technology firms on workforce changes, automation adoption, and potential new strategies for navigating the shifting landscape.