Peeko, an Indian quick commerce platform specializing in babycare products, has closed a $7 million Series A round led by Chiratae Ventures. The fresh capital will accelerate expansion plans within Bengaluru and prepare the startup for growth in other cities.
- Raised $7M Series A led by Chiratae Ventures
- Plans to double Bengaluru dark stores from 3 to 6 by end of 2026
- Targets AI-driven parenting support and wider geographic expansion
What happened
Peeko, a quick commerce startup delivering babycare products in India, raised $7 million in its Series A funding round. The round was led by Chiratae Ventures and included existing investors like Stellaris Venture Partners. This brings Peeko’s total funding to approximately ₹95 crore ($11.5 million), including its previous raise last year.
The startup plans to deploy the new capital primarily to expand its dark store footprint in Bengaluru, increasing from three stores to six by the end of 2026. Peeko will also use the funds to broaden its product portfolio, improve its technology infrastructure, and hire key talent to scale operations.
Why it matters
Peeko uniquely serves the babycare segment within the fast-growing quick commerce industry in India by offering a convenient, rapid delivery service focused exclusively on new parents. Its ‘touch and feel’ option—where customers can inspect products at delivery and return unwanted items immediately—addresses a critical pain point in online babycare shopping, boosting customer trust and repeat purchases.
This niche focus positioned Peeko for nearly 5x revenue growth so far in 2026. Given India's expanding babycare market expected to reach $9.72 billion by 2031 and quick commerce’s forecasted 52% CAGR through 2031, Peeko’s growth illustrates strong investor confidence in specialized delivery platforms targeting evolving consumer needs.
What to watch next
Peeko aims to cover the entire Bengaluru metropolitan region with its six dark stores by the end of this year. Additionally, expansion into other Indian cities is planned for early 2027, as the startup seeks to replicate its model beyond its current geography.
The company is also exploring AI-powered parenting support tools to complement its product offerings. This strategy aims to evolve Peeko from a pure commerce player into a broader parenting partner, leveraging technology to guide young parents as they make purchasing decisions and navigate early childcare challenges.