Samsung has launched the Galaxy SmartTag 3, a Bluetooth tracker that offers a notably smaller form factor and longer battery endurance while expanding compatibility to include iPhones alongside Samsung devices. The new SmartTag aims to facilitate easier sharing of tracking information within social circles and improve user convenience with fresh software features.
- Smaller, lighter design with no keyring cutout
- Supports iPhones and offers cross-platform tracking
- Up to 790 days battery life in power-saving mode
What happened
Samsung announced the Galaxy SmartTag 3, marking its third iteration in Bluetooth tracking devices. This version stands out with a 35 percent reduction in size and 33 percent lighter weight compared to its predecessor, along with a new squircle shape that eliminates the built-in keyring hole. To attach it to items like keys, users will need separate protective cases from Samsung.
Beyond design updates, the SmartTag 3 introduces improved battery efficiency, extending the lifespan of its replaceable CR2032 battery to 550 days or up to 790 days in power-saving mode. It launches first in South Korea in early October, followed by a U.S. release in early November priced competitively with major rivals’ trackers.
Why it matters
The SmartTag 3's broadened compatibility with iOS devices marks a significant shift from previous Samsung trackers that worked only with Samsung phones. This cross-OS support facilitates easier sharing of tracking data with friends and family, which can be crucial for locating lost items or pets when multiple parties are involved.
Samsung’s decision to maintain use of its own Galaxy Find Network, rather than adopting Google's tracking platform, indicates a continued investment in proprietary infrastructure. Additional features like movement alerts and location history enhance the user experience by offering more timely and detailed tracking notifications.
What to watch next
Consumers and reviewers will be observing how well the SmartTag 3 performs in real-world usability, especially regarding iPhone integration and cross-platform functionality compared to competitors like Apple AirTag and Google Pixel Tag. The necessity to purchase separate cases for attachment could influence user convenience perceptions.
Furthermore, it will be important to monitor whether Samsung expands support to other Android brands and how effective the Galaxy Find Network remains against alternative ecosystems. The initial release in South Korea followed by a U.S. launch will provide early indicators of market reception and competitive positioning.